Protecting both the environment and your company’s brand.
The concept of the “Green Data Center” is no longer a vague theoretical response to the real-world problems of energy costs and carbon emissions. Going green is now core to corporate sustainability, central to your corporate brand, and integral to the rapid transformation of the data center from a cost center and energy sink into a sustainable Value Center.
While the Green Data Center has evolved in response to concerns over energy usage and costs, it is also connected to the broader transformation of the modern data center. This transformation encompasses:
- Relentless technological innovation
- Operational efficiencies based on automated workflows
- New design principles and paradigms
- An increasingly seamless alignment between IT and the needs of the business
- Improvements in the data center supply chain
The Green Data Center is defined by a utility model of computing power that assesses performance in terms of efficiency, adaptability, and the ability of the IT infrastructure to respond to changing business demands.
To optimize the cost savings, efficiency improvements, brand advantages, and environmental benefits associated with the Green Data Center, more and more IT executives are using the iTRACS CPIM™ software platform.
iTRACS®: Insight into reducing your carbon footprint.
The doubling of CPU power every 18 months – along with the increasing cost of energy – are keeping IT executives awake at night pondering the single biggest question facing the modern data center: How much power are we using and how can it best be reduced? Environmental requirements and other regulatory issues are requiring IT executives to take a hard look at the carbon footprint of the data center and all other IT operations.
To help you meet this challenge, iTRACS software can provide you with comprehensive insight into energy consumption and asset performance – what is working energy-wise, what isn’t, and what you can do about it.
These aren’t vague, static 2D spreadsheets that require you to interpret and extrapolate meaning from them. iTRACS gives you rich, robust actionable information – using CPIM®‘s master database and 3D visualization tools – that is immediately understandable and usable by your team:
- Deep-dive reporting on power management that tells you how much power is being used across the entire power chain, where, and why
- The corresponding energy costs and impact on your IT budget
- The best strategies for reducing energy consumption and costs with automated workflows for how to get the job done, whether it’s server consolidation or new equipment installs
- Tactical plans with detailed work orders for retrofitting the data center to improve energy efficiency and cooling capacity; reducing the physical footprint of the data center; removing energy-consuming assets; adding energy-efficient assets; streamlining the power chain for higher power efficiency; and other green initiatives
- Future “what if” scenarios that help you predict, visualize and prepare for tomorrow’s power and cooling requirements, no matter how unpredictable they may appear
Aligning IT with your sustainability goals and corporate branding.
The new imperative in the data center is to align IT with the organization’s carbon footprint, corporate sustainability, and corporate branding goals. With its holistic traceability of the entire power chain, iTRACS CPIM™ is a powerful management tool for making this happen:
- Holistic view of power distribution and consumption across the entire physical infrastructure, both inside the data center and across all facilities and building systems
- Tracking the flow of energy – including interdependencies and risks – all the way from the transformer to each port on each individual device
- Identification of energy guzzlers within the IT infrastructure, with automated workflows that show you when, where, and how to replace them
- Real-time notification of IT and facilities staff when specific power thresholds are exceeded so corrective steps can be taken
- “What if” scenarios providing insight into power requirements when making new equipment decisions – so you know exactly what your options are
- Identification of under-utilized assets that can be shut down during utility load-shedding events
- Benchmarking of TCO – including power costs – in new cloud computing models
- Implementation of chargebacks reflecting power usage costs to control and manage demand on the data center
- Integrating energy metrics into resource planning as you align IT with the ever-changing needs of the business
